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Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer fashion at one of the UK's top department stores. Expect to find brands like Reformation, Rixo and Ganni alongside homeware, beauty technology and more.

ASOS offers over 850 brands in tall, petite and curvaceous ranges. The most popular among the influencers Oh Polly sells two-piece sets and body-con dresses, while the cult-favourite Nasty Gal is a vintage-inspired store that focuses on styles. The fast-fashion giant BooHoo offers a range of womenswear that is affordable.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was designed with fashion-conscious shoppers in their twenties in mind. The company initially sought to raise startup funds through the sale of cheap copies of fashions worn by celebrities like Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to concentrate on clothing as it would yield the best returns.

The ASOS website has a wide selection of sizes and products including maternity and plus size clothing accessories, shoes, and stationary. The ASOS website also offers various trends guides, vimeo #AsSeenOnMe, and other content that could help inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers a seamless shopping environment with the synchronization of items saved and quick checkout. The app also shows inventory information, which can help prevent disappointment when items are out of stock. This is an excellent illustration of how retailers can make use of e-commerce technology to improve customer engagement and build brand loyalty.

George at ASDA

George, Asda's fashion brand, was founded in 1989. It provides clothing for women, men, and children. The brand offers a range of clothing that is affordable and ethically sourced. Customers can purchase clothing on the internet, in more than 500 Asda shops, and on the George Website.

The collection is inspired by the 'quiet trend and includes pieces made of linen, cotton, and silk blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds (for a 100% Supima Cotton T-shirt) and go up to 77 pounds (for complete suits).

ASDA George, a fast fashion retailer, creates new store plans and instructions "generally every six weeks". The company uses Visual Retailing's retail software to modernise and future-proof its planning process. It can now create visual merchandising layouts and briefs with unprecedented speed efficiency, efficacy, and simplicity. StyleShoots, a multi-purpose photography machine, removes clothing from the background and then uploads them into Visual Retailing for immediate use in VM Layouts. This can help increase merchandising compliance and ensure that all its stores receive the identical information.

Debenhams

Debenhams is one of the UK's most historic department store chains, which has a broad selection of clothes and other products. It also features a great range of brands and offers regular sales and discounts. Additionally the company provides a variety of services to help customers find what they're looking for.

The retailer began operations in 1778 as a draper's shop in London. In the past, it has expanded into a large chain of department stores Mouse Mat With Stitched Edges global reach. It is a leading retailer of fashion and is known for its exclusive designer brands and clothing. It has a huge online presence.

Debenhams continues to run its online business despite some stores closing during the COVID-19 pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase underscores the growing power shift from retailers who are weighed down by brick and mortar investments to their more agile online counterparts. This trend is likely to continue as the number of customers continues to decline in physical stores.

Topshop

Topshop is an online retailer of fashion. It sells clothes for women and men and accessories. It has different collections, including Boutique, Collections and Style. The company also offers an option to stylists that suggest clothes based on the user's personal style and preferences. This is an excellent feature for people who are unsure or beginners.

In the past, a trip to London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes and Boohoo, with the flagship store's cavernous interior full of makeup, shoes, and clothes to discover as you walked its labyrinth of mirrored escalators to the beat of thumping house music. The company's fortunes took a turn to the negative and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo -- could be headed towards collapse (Yahoo Finance, 2012).

What saved Topshop in the past was its unique selling point as the closest high street shopper was to catwalk fashions, but this was what ultimately killed it. When Asos and Boohoo began offering the same trendy trends at a lower cost, customers stopped visiting the shops in masses.

Missguided

Missguided, a UK-based fashion website, sells trendy pieces inspired by celebrity style. Its website has a feminine theme that features white and pink. It also showcases female models and clothing items on its webpage. The website offers free next-day delivery as well as students can avail a discount for customers.

The site has a broad range of products and is targeted towards 16-34 year olds. The brand is a competitor of Boohoo - a fashion retailer that also sells trendy clothing to the same target audience. The website is adorned with bold headings and includes pictures of clothing products. Boohoo lets users subscribe to their newsletter and receive email updates regarding new products.

The company was created by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022 Missguided went into administration, and owed millions to its suppliers. The company was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Mid-tower argb case [vimeo.com] Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers across more than 100 countries. Its own brand of fashion clothing is designed and sourced mostly in the United Kingdom. In addition to its own label the company also has brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is based on a model that maximizes profits by catering to a younger demographic that craves new and on-trend clothing at a low price. This segment, which is comprised of people under the age of 30 is a huge market segment in the world.

Boohoo's employees are offered a range of benefits that include competitive bonus programs and long-term financial security with pension plans. The company focuses on employee health through gyms on-site as well as free healthcare cash plans and mental support. The company is renowned for its dedication towards size inclusivity. It offers comprehensive size charts for clothing to aid shoppers in finding the perfect size.

Amazon

Amazon UK is the largest online store in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase groceries, household items and DIY tools. The site also has a wide range of international brands and products.

Other e-commerce shops worth a look include river island for trend led pieces inspired by the catwalk and fashion of celebrities, Mango for affordable yet stylish Spanish clothes that appear much more expensive than they are and Lavish Alice which is a go to for couture inspired designs that can be worn dressed up or casual days. The site is populated with names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its designs.

Department chain store John Lewis is another must-visit for fashion-conscious shoppers, given that their collections span all major categories, including electronics and fashion-forward cosmetics. They also have a wide selection of household products like unique tea caddies.