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There's a lot of debate right now about the marketing value of Twit. On one side there are a host of number crunchers and most gurus seem to believe that the ROI of Twitter isn't high enough to justify it's use. On sleep issues are trendier marketers who scoff at trying to appraise the ROI of tools like Twitter. You will need to decide for yourself where you stand, but I stand firmly with the marketers who see value in social marketing.



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